A LITTLE WORLD STUDIOS ORIGINAL

Licensing & partnerships

195 toy concepts.
Five worlds.
Available for licensing.

Little World Studios brings original children’s character IP, toy development, publishing and consumer products into one connected universe—created for toy licensees, manufacturers, retailers, distributors and media partners.

Discuss a partnership →
Lila Princess collectible PVC figure
42 characters195 toy concepts

Compliance & manufacturing

Buyer-ready information, with product evidence available.

Our manufacturing route can support the recognised toy-safety requirements relevant to the destination market. Product-specific test reports and certificates are available to bona-fide trade partners on request.

EN 71Europe / UK toy safety
ASTM F963United States toy safety
CPSIAUS chemical limits, testing and tracking
MOQFrom 3,000 units per 20 cm plush design; larger formats quoted by programme
Lead timeIndicatively 90 days after approved specifications
PackagingConfiguration confirmed per retail brief
Request compliance information →
195toy concepts available
42original characters
5connected worlds
Globallicensing opportunities

One IP ecosystem

Characters children can meet, read, collect and grow with.

Our 195 toy concepts connect distinctive characters with plush toys, mini plush keychains, 6–8 cm PVC figures and wider product possibilities. This gives licensees the foundation to build coherent ranges rather than isolated products.

01

Toys & collectables

Plush toys, 6–8 cm PVC figures, keychains, playsets and character-led gifting.

02

Publishing

Picture books, activity books, educational publishing, audio stories and translated editions.

03

Retail & distribution

Specialist toy, book, department-store, ecommerce and territory distribution partnerships.

04

Media & entertainment

Animation, short-form content, digital storytelling, games and family entertainment.

05

Experiences

Character events, retail activations, hospitality, family attractions and branded environments.

06

Promotions

Carefully selected brand collaborations, loyalty programmes and child-appropriate campaigns.

What partners can expect

A serious platform for commercial development.

Subject to the agreed licence, partners can receive brand guidelines, approved character artwork, product references, packaging direction, story context and coordinated approval support. Commercial rights, territory, category, channels, term, quality standards and royalties are agreed individually in writing.

✓ Original character-led intellectual property

✓ Multi-category product and publishing potential

✓ Premium, child-appropriate brand positioning

✓ Factory and product-development experience

✓ International retail and distribution ambition

Partnership process

From first conversation to approved launch.

01

Tell us about your business

Share your company, territory, product category, sales channels and the opportunity you see.

02

Explore the right characters

We identify the strongest world, characters and product direction for your audience.

03

Agree commercial rights

Territory, category, term, channels, approvals and financial terms are documented.

04

Develop and launch

Approved assets, product development and brand review support a consistent market launch.

Start the conversation

Bring Little World Studios to your market.

For licensing, retail, publishing, distribution, media or promotional opportunities, contact our team with a short introduction and your proposed territory or category.

sales@littleworldstudios.com →Read our website terms

Toy licensing answers

Little World Studios toy licensing at a glance.

01

Is Little World Studios available for toy licensing?

Yes. Little World Studios offers original children’s character IP for licensing discussions with qualified toy companies, manufacturers, retailers, distributors, publishers and media partners.

02

What products are available?

The portfolio contains 42 original characters and 195 coordinated concepts across plush toys in three sizes, mini plush keychains and 6–8 cm collectible PVC figures, supported by connected story worlds and books.

03

Which territories are available?

International opportunities are considered by product category, territory, sales channel and partner capability. Rights are confirmed only through a written licensing agreement.

04

How can a company discuss a licence?

Trade buyers can contact Little World Studios through the licensing enquiry form, describing their company, territory, category, channels and proposed opportunity.

The next little friend is already on the way

Meet every new character before the rest of the world.

Join the Little World Studios family for first-look character reveals, new plush toy launches, storybook news and the ideas taking shape behind the studio doors.